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About

First Sight

Fred and Bee
What We Do
Incorporated as a limited company in 2002, we design and create communication and marketing material for any business, large or small and deliver it on time within any budget.

No account handlers! Fred and Bee Walters are First Sight, which means you’re dealing directly with the person who’ll be working on your project. For more information about what we do and typical costs, please see below.

In Detail
A striking identity for your business, service or product is essential. After discussing the topic in depth with you, we’ll present you with an initial set of 6 concepts in PDF format. Depending on your feedback we can continue further development to provide you with an inspiring new logo in any formats you need.

Usually between £150 and £450.
We use existing or new branding to create a set of business stationery, which depending on what you need, can include: business cards, letterhead, compliments slip, invoices and more. We can arrange the printing for you too.

Usually between £150 and £1,000.
A brand can easily be damaged because of different users’ interpretations of how it should be represented. A Brand Guide shows everyone how to give a much more consistent and positive look and feel to any material they create. We will design a bespoke, print-ready PDF book that can include: brand strategy, brand vision/mission, brand architecture, brand position, brand colours, brand logo/logos, brand fonts, and more… If needed, it can also include guidelines on how your brand should be represented online.

Usually between £1,000 and £2,000.
A brand can easily be damaged because of different users’ interpretations of how it should be represented. We will make sure any printed material we design strengthens your brand whether a Brand Guide (see above) exists or not.

Leaflets, Flyers, Invitations: Usually between £100 and £750.
Advertisements: Usually between £75 and £200.
Brochures, Catalogues, Reports, Newsletters: 8 to 12 pages: Usually between £500 and £1,000.
Brochures, Catalogues, Reports, Magazines: 16 or more pages: From £800.
A brand can easily be damaged because of different users’ interpretations of how it should be represented. We will make sure any material we design, which is destined for social media pages, advertising, or email inboxes, strengthens your brand whether a Brand Guide (see above) exists or not.

Static or animated banners: Usually between £50 and £250.
Rich-content emails: Usually between £100 and £1,000.

We also do: photography, illustration, technical drawing, copy writing and proof reading. Prices depend on complexity and whether contents are provided, or if we need to source any. After we’ve talked about your project with you, we’ll provide you with a detailed quote confirming what’s needed, the processes we’ll be carrying out and estimated timings so we can all agree on the details before we make a start – all free of charge and without obligation.

Proud Moments
We were pivotal in the establishment of gulf interiors magazine and during nearly a decade of ownership by Daily Mail Group Dubai, we created every edition of what quickly became, with a peak readership of about 15,000, the Middle East’s leading interior design trade publication. We've also designed and created show programmes for Chesham Musical Theatre Company, which have NODA’s (National Operatic and Dramatic Association’s) award for Best Programme… twice!